Social & Behaviour Change

An array of targeted Social Behavior Change activities are employed to deepen HIV knowledge, reduce stigma and discrimination, and facilitate uptake of protective behaviours and available HIV services. One Community also facilitates wider community action against gender inequalities, and gender-based violence.


Community Fairs aim at creating demand for existing HIV and AIDS services including condoms, HIV testing and treatment and voluntary medical male circumcision (VMMC). Community Fairs also provide a platform for creating community awareness on HIV-related stigma and discrimination, as well as negative cultural practices and gender-based violence.

Community Fairs are conducted in geographic locations with high concentrations of individuals at high HIV risks including vendors, estate workers, and fisher folk. Community Fairs employ entertainment education approaches through song, dance and drama, as well as role modelling through satisfied user testimonies to motivate community members to not only acquire new HIV and AIDS information, but to take preventive measures.


Community Action sessions involve the local community in activities that publicly demonstrate their commitment to preventing Gender-based violence and other negative cultural/gender norms and practices.
Through the fairs One Community also hopes to:

  • Inspire and support individuals and groups in taking action that prevents gender-based violence and discourage negative cultural/gender norms and practices.
  • Coordinate activities and involvement of various groups within the community to support positive change.
  • Maintain momentum for community-wide change by recognizing both small and large efforts of individuals and groups while providing plenty of positive feedback.


Small group sessions are a community discussion platform that aim at bringing together One community priority groups and creating space for them to talk about issues that affect their lives in order to adopt positive health behaviors that will reduce their risk to HIV. The group members are mobilized by the Community Resource Persons (CRP) to attend the sessions in their respective communities.

At the end of each 5-day session, participants are provided with condoms and linked to other necessary services including HIV testing, voluntary medical male circumcision, as well as family planning and other reproductive health services as may be required.